Transform Your Fashion Business Ideas Into Reality
From brand foundations to funding rounds, master every aspect of building a
Market Fit Mastery
Learn to identify white-space opportunities and build customer personas that drive product-market fit
Supply Chain Excellence
Master MOQ negotiations, cost-sheet construction, and achieve 65% GMV margins
Digital Growth Systems
Build Shopify stores, create viral content, and implement profitable paid advertising campaigns
Funding Readiness
Understand growth metrics, build financial models, and pitch to investors with confidence
4-Week Learning Journey
Study Material (Mon–Fri)
Self-paced learning materials
Live Sessions (Sat & Sun)
Online Classes with Subject Matter Experts
Goal: By the end of the program, every candidate will have:
A clear brand vision
A validated product-market fit
A solid go-to-market plan
A mini pitch deck + 12-month plan
The readiness to raise funding & launch
4-Week Intensive Learning Journey
Each week builds upon the previous, taking you from concept to market-ready D2C fashion business
Laying the Brand Foundation & Market Fit
Monday–Friday Study Topics:
1. What makes a strong fashion brand?
2. Understanding Brand Positioning & Niche
3. Market Gap Research: Tools & Techniques
4. How to define your Target Audience
5. Logo, Name & Visual Identity: Strategy not just aesthetics
Live Classes
Brand DNA: Building Identity & Resonance
Market Research Deep Dive & TAM/SAM/SOM Estimation
Assignments
Submit your brand’s Vision Board & Logo concept
Conduct & Submit a Market Research Report on 3 competing brands
Design, Production & Manufacturing Ecosystem
Monday–Friday Study Topics:
1. Basics of Apparel Design (fit, tech pack, mood boards)
2. Intro to Fashion Tech Tools
3. Manufacturing Terms (MOQ, lead time, sampling)
4. How to evaluate a manufacturer
5. Quality Control, Sampling & Fabric Sourcing
Live Classes
Designing Your First Line – What Works & What Doesn’t
Inside a Factory: From Tech Pack to Final Product
Assignments
Create and submit a basic Tech Pack for 1 design
Shortlist 2 manufacturers and prepare a QC checklist
Sales Channels, Ecommerce & Digital Marketing
Monday–Friday Study Topics:
1. Building Your Website: Shopify vs Custom
2. Selling on Marketplaces (Meesho, Amazon, Myntra)
3. Payment Gateways & COD Options
4. Meta Ads 101, Google Ads 101
5. CAC, ROAS, UGC, Influencers, Personal Branding
Live Classes
How to Build an Ecommerce Engine: Tools, Costs, Flow
Digital Sales Mastery – Meta, Google, UGC, Influencer Strategy
Assignments
Build a basic one-page Shopify mockup
Simulate a marketing campaign: define your CAC/ROAS goals
Growth Maths & Funding Path
Monday–Friday Study Topics:
1. Pricing Strategy (Cost+, Perceived Value, Competitive)
2. Cash Flow Management, Runway Planning
3. SAFE vs Equity, Revenue Share Models
4. Legal Setup: Company, GST, MSME, Govt Schemes
5. Retail Market Landscape – how offline works
6. Storytelling, Mini Pitch Deck & Financial Model (12 months)
Live Classes
Growth, Cashflow & Funding – How Real Brands Scale
Pitching to Investors – Deck Review, Mock Pitches
Assignments
Submit a complete 5-slide pitch deck + 12-month costing
Create & rehearse your 5-minute pitch video
| Week | Monday–Friday | Saturday (Live) | Sunday (Live) | Assignments |
| 1 | Brand Building + Market Fit | Brand Identity & Positioning | Market Research Masterclass | Vision Board + Market Research |
| 2 | Apparel Design + Manufacturing | Design Process | Manufacturing Ecosystem | Tech Pack + Factory QC Plan |
| 3 | Website + Ecommerce + Ads | Shopify + Marketplaces | Meta & Google Ads | Shopify Page + Ad Plan |
| 4 | Pricing, Legal, Pitching | Growth, Funding, Cash | Pitch Training | Pitch Deck + Video |
(Week-day micro-tasks: 45 min/day persona, tech-pack, QC checklist, content calendar, KPI dashboard; Slack bots enforce deadlines.)
Learn From Industry Leaders
Dive deep into how successful D2C fashion brands built their businesses, from startup to scale
Bewakoof
Analyze how Bewakoof crafted their brand identity and story archetypes to resonate with millennial consumers
Amazon Basics
Learn from Amazon's approach to tech-pack economics, vendor relationships, and achieving optimal margins
Flipkart Fashion
Understand how Flipkart Fashion optimized their digital presence and conversion rates for maximum traction
Nykaa
Deep dive into how Nykaa structured their Series-A pitch deck and secured funding in the competitive beauty market
Ready to Build Your D2C Fashion Empire?
Join the next cohort of ambitious entrepreneurs transforming fashion retail in India
Next Cohort Starts
July 12, 2025
Weekend Sessions • 10 AM - 4 PM IST
4 intensive weekend sessions
30-day micro-task assignments
Access to industry case studies
Cohort-based peer learning
Factory AMA sessions
Investor pitch practice
1 Day Tirupur - Fashion Business Visit
Only 50 seats available • 12 already taken
What Our Alumni Say
"This bootcamp gave me the complete roadmap I needed to launch my D2C brand."
Priya Sharma
Fashion Entrepreneur
"The supply chain insights alone were worth the entire investment."
Arjun Patel
E-commerce Founder
₹19,999 ₹30000
Complete 4-Week Bootcamp
Inc GST • 7-day money-back guarantee
